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Q

What do you tell a client who comes at you asking for more twitter followers? Is there a strategy you use to grow the following at a sufficient pace for the client?

Connect it to business outcomes. What is the purpose of those followers on Twitter: a new support channel? marketing engagement and research? content sharing? once you can concretely say what those followers will experience and what value it delivers to the business, your approach will become clearer. Good luck!

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