If people get it they usually buy it.
I am concerned that given what you say people don’t buy it.
Assuming all the above is true maybe you need a sales guy either an employee or partner
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So, reading your question, you have identified a market--you've found the people who have the problem that your product solves. You have a value proposition--your product costs less or saves more money than the problem it addresses does. And you have a sales process--I'm curious what that is, exactly. What's missing? It might be a silly question, but have you directly asked for the order? Have you specifically asked them to buy? If you have, what did they say? I'm not sure if this applies to your situation, but it may be that your sales cycle is longer than you've been selling for. Are your customers ready to buy, or are they still evaluating their options or looking for alternative ways to solve the problems that your product solves? You can't close a customer who is not ready to buy.
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I'm confused - have you actually build anything for people to buy? From what's written above, it sounds like you are trying to sell people on an idea, but you have to at least present them with the product, contract or platform. Another thing to keep in mind is people hate saying no or revealing any thoughts that are not going to empower you. Ask people straight out why they aren't buying this or what would it take for them to buy it? If people aren't direct with you, then it's best for you to get direct with them. Take their answers with a grain of salt too; maybe you're talking to the wrong people. All in all, food for thought. Good luck!
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I second that. People do not want to give you negative feedback. Money talks and bull____ walks. There is a chance that you just need someone with sales experience. I have 14 years in sales and would be willing to have a look at it, if you want. I hope I am not violating any rules of the web site by giving out my email. nathan@salesmobile.ca
